{"id":17661,"date":"2022-03-03T09:00:53","date_gmt":"2022-03-03T08:00:53","guid":{"rendered":"https:\/\/serveiseducatius.xtec.cat\/hospitalet\/?p=17661"},"modified":"2025-07-07T08:51:56","modified_gmt":"2025-07-07T06:51:56","slug":"perspectiva-de-genere-de-leducac","status":"publish","type":"post","link":"https:\/\/serveiseducatius.xtec.cat\/hospitalet\/general\/perspectiva-de-genere-de-leducac\/","title":{"rendered":"Itinerari “Perspectiva de g\u00e8nere”\u00a0de l’eduCAC"},"content":{"rendered":"

\"\"<\/a>Amb la proximitat del\u00a0Dia Internacional de les Dones 2022<\/strong>, tot seguit us fem algunes propostes per treballar a l’aula la\u00a0pres\u00e8ncia, abs\u00e8ncia i representaci\u00f3 de les dones en l’\u00e0mbit audiovisual<\/strong>.<\/p>\n

Itinerari\u00a0Perspectiva de g\u00e8nere<\/em>\u00a0de l’eduCAC<\/strong><\/h6>\n

La infrarepresentaci\u00f3 de les dones als mitjans de comunicaci\u00f3 invisibilitza i silencia una gran part de la poblaci\u00f3. A\u00a0Qui ens parla?<\/em><\/strong><\/a>\u00a0ens plantegem on son les dones en l’\u00e0mbit informatiu, qui escriu les not\u00edcies, qui les explica i qui decideix qu\u00e8 \u00e9s not\u00edcia.<\/p>\n

El sistema sexe-g\u00e8nere a les pantalles<\/strong><\/a>\u00a0reflexiona sobre\u00a0qu\u00e8 i qui ens influencia, i qu\u00e8 volem ser m\u00e9s enll\u00e0 del g\u00e8nere. A trav\u00e9s dels seus personatges preferits ens plantegem si podem escollir com som o si hi ha patrons de comportament que ens limiten.<\/p>\n

Dels mites rom\u00e0ntics i les s\u00e8ries juvenils<\/strong><\/span><\/h6>\n

A trav\u00e9s de mi ventana<\/em>\u00a0o\u00a0Euphoria\u00a0<\/em>s\u00f3n dos dels \u00e8xits m\u00e9s recents pel que fa a ficci\u00f3 adre\u00e7ada\u00a0espec\u00edficament a adolescents i joves. Les relacions amoroses i sexuals, les trames preferides a les\u00a0teen series<\/em>,\u00a0s\u00f3n el\u00a0late motiv<\/em>\u00a0d’aquesta mena de formats, i per aix\u00f2 ens preguntem: com s’explica l’amor rom\u00e0ntic a les s\u00e8ries? Quin llenguatge audiovisual utilitza?\u00a0Us proposem un visionat atent,\u00a0reflexiu i cr\u00edtic de les s\u00e8ries que consumeixen per treballar i assolir aprenentatges lligats amb l’\u00e8tica, els estereotips i els g\u00e8neres<\/strong>.<\/a><\/p>\n

La publicitat de joguines i els estereotips de g\u00e8nere<\/strong><\/span><\/h6>\n

L’an\u00e0lisi anual del CAC de la campanya de joguines de Nadal 2021-2022 a xarxes socials i plataformes com YouTube ens mostra com\u00a0gaireb\u00e9 el 70% dels v\u00eddeos inclouen estereotips de g\u00e8nere majorit\u00e0riament femenins<\/a><\/strong>: nines promocionades com a princeses, o que adopten rols tradicionalment associats a les dones, i situacions de maternitat.<\/p>\n

Com aprenem a detectar els anuncis que atorguen posicions o rols diferenciats a homes i dones i\/o que s\u00f3n discriminatoris amb qualsevol dels sexes? En\u00a0Anuncis no sexistes<\/a><\/strong><\/em>\u00a0trobareu una doble proposta de treball de reflexi\u00f3 i\u00a0de creaci\u00f3 de\u00a0publicitat\u00a0lliure\u00a0de sexisme.<\/p>\n

TikTok\u00a0i la\u00a0transmissi\u00f3 d’actituds i\u00a0valors masclistes<\/strong><\/span><\/h6>\n

En desembre de 2021\u00a0el CAC va publicar\u00a0un informe que mostra la capacitat de la xarxa social TikTok per perpetuar la cosificaci\u00f3 i la viol\u00e8ncia exercida sobre les dones<\/a><\/strong>.\u00a0L’estudi se centra en 15 v\u00eddeos que reflecteixen o reprodueixen estereotips sexistes, seleccionats de perfils amb m\u00e9s de 250.000 seguidors i protagonitzats per adolescents o joves. En conjunt sumen prop de 77 milions de visualitzacions i m\u00e9s de 10 milions de\u00a0likes.<\/em><\/p>\n

La relaci\u00f3 dels i les joves amb els influenciadors de les xarxes socials \u00e9s tan freq\u00fcent que poden acabar influint en les seves actituds i valors. Com els podem ajudar a interpretar de manera cr\u00edtica els missatges que emeten? A\u00a0Personatges<\/a><\/em><\/strong>\u00a0ens acostem al fenomen\u00a0influencer<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Recursos del Consell de l’Audiovisual de Catalunya per treballar la pres\u00e8ncia de les dones als mitjans de comunicaci\u00f3.<\/p>\n","protected":false},"author":1,"featured_media":17662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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